International Expansion Strategy For Amazon FBA Sellers – Sell In New Marketplaces
There’s 3 main ways to scale an Amazon business: (1) Get more sales for existing products. This is achieved by optimizing your listings with 10-15 high-traffic, high-relevancy keywords. Plus graphic design. Plus good reviews. Conversion rates should be 10% minimum....
Increase Amazon sales with this weird “SKU by SKU” technique
I talked to a fairly large seller the other day (~$300k/mo in topline rev). But, there’s a problem: Their sales are flat year-on-year. And on Amazon, if you’re not growing, you’re dying (Amazon’s marketplace is still growing considerably, so if a...
The TikTokification of ecommerce marketing
Wanna guess what the average human attention span was in the year 2000?
12 seconds.
Care to guess what it was 15 years later in 2015?
8.25 seconds.
And lastly, care to guess what a goldfish’s attention span is?
9 seconds.
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Aw, shucks.
But I’ll tell you...
Is Amazon FBA dead? No. But it has changed. Here’s what to do next
“Is Amazon FBA dead?” Is what I type into the Google Keyword Planner Tool, a free app that tells you what people are searching for on Google. As a quick side note, here is a link to this tool: https://ads.google.com/intl/en_ca/home/tools/keyword-planner/. I love...
Amazon FBA PPC strategy – underhand throw like Rick Barry
Rick Barry was a professional basketball player for 14 seasons.ย His team didn’t win all the time.ย He is largely unknown. But, he’s immortalized forever because of 1 thing: His “Granny Throw”. That’s right… Rick was one of the few players in...
Why so many Amazon FBA sellers are broke
An Amazon seller can make $500k/year in topline revenue… And be completely broke. ๐My company works across 100s of Amazon accounts every month. So unfortunately, I’ve seen this first hand. And it’s heartbreaking, because it takes the same amount of...
The Best Products to Sell on Amazon FBA – if it’s for everyone, it’s for no one
I love this analogy: Imagine you’re in the middle of Times Square, New York City ๐๏ธThere’s 1000s of people walking around. Cars honking. An ambulance in the distance. People laughing, taking pictures, shopping, street performing, etc. The billboards are flashing....
DTC Marketing Insights from Alex Cantwell of Cartograph Ventures, Juul Labs
This may shock you:
What if I told you that there’s a product company that hit a $10 billion valuation 4x faster than Facebook? 5x faster than Snapchat. And 11x faster than Dropbox.
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Actually, it’s the shortest time to a $10b valuation in...
How to Improve Your Amazon SEO: Unlock the Potential of a More Sales
The e-commerce market is growing at a rapid pace. According to the Digital Marketing Standards Council, in 2018 alone e-commerce sales are expected to reach $408 billion with a projected growth of over 20% by 2021.ย
As an Amazon seller, this is excellent news for you....
The Ultimate Amazon PPC Strategy for Q4
My team and I spend $13m/year on Amazon Ads. We noticed some weird things about selling on Amazon in Q4. And I’m here to share ’em! I also shared similar insights on the Firing the Man Podcast ep. #150 yesterday, if you’d prefer to watch/listen. Here’s...